People are quickly becoming the primary source of information and entertainment. As the data of our habits are made available, media distribution will mimic traditional communication patterns.
Instead of the oral tradition of passing stories from one
member of a community to another, we have now become the arbiters of information
by the everyday actions that we take. What we are watching, reading and hearing
gets shared instantaneously and perhaps anonymously with those we are close to.
Our habits also have an immediate effect on our future potential for media discovery. We are exposed to and limited by the experiences that we choose.
(From my correspondence with a German grad student.)
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